PR School: Intro to PR

A free mini masterclass for small businesses

Learn how to do your own PR (and have some fun along the way)

PR is an amazing tool to help you raise your profile, shout about what you do, get visible and get more customers.

But it can seem a bit like a dark art. There’s a perception that it’s only for big brands, requires a huge budget and is really hard to do. Let me help you learn to do your own PR. PR School is a series of practical, useful and insightful interactive workshops that will demystify PR and leave you with the skills and confidence to get some amazing PR for your business.

Where to start with PR

In this free 45 minute workshop you’ll discover:

  • What PR really is and how it can help your business

  • PR ideas for small businesses

  • How to get started with PR

  • Some quick wins so you can get cracking straight away

Plus we’ll have time for some Q+As at the end so I can answer your questions on PR and give you tips and advice for your business.

Next date TBC - please register here to join the waiting list for the next session.

Book now

To sign up enter your details here and I’ll send you the details about the next session by email.

 This is for you if…

  • You know that you're doing something amazing and you want more people to know about it

  • You want to raise your businesses profile and grow your brand

  • You feel a bit confused by PR and you're not sure where to start

  • You see other people getting amazing press coverage or PR opportunities and you want some of it

  • You want to diversify how to promote your business without relying on social media, email marketing or word of month

  • You want to add PR to your skills and learn more about how PR really works

The session has been designed specifically for small business owners and marketers.

“Annabel really knows her stuff when it comes to PR, and she understands the reality of running a small business too. She is a pleasure to work with and helps make PR fun, easy and impactful.”

Katie Gordon, Everbody Studio

FAQs

 

Who is running the workshops?

It’s run by me, Annabel Lee. I’m a freelance communications consultant and writer, and have over 14 years experience in PR. I love working with small and growing businesses and have had real life experience of this running a yoga business for three years.

I’m passionate about helping independent businesses learn more about PR and demystifying the process. I’ve written for publications including Metro and Huffington Post and been featured in Glamour Magazine and on BBC Radio. My clients have been featured in every major national newspaper, glossy magazines, on the radio and on TV.

Who is this for?

These workshops have been specifically designed for small and growing businesses that want to do their own PR and freelance marketers and agencies who want to learn more about PR to support their clients.

My clients include studios, spas, yoga teachers, coaches, consultants, shops, venues, wellness professionals, charities, community interest companies and creative businesses. I also work with a number of other freelancers and agencies like copywriters, social media pros and marketing consultants who want to use PR to support other activity.

What’s the format of the workshops?

This workshop will be 45 minutes long and hosted on Zoom.

How much does it cost?

This one is free. It’s part of my workshop series PR School - there are other sessions that you can book in for if you’d like to (but you don’t have to do them all - it’s a modular approach so you can do as many or as few as you like and pick the areas that suit you and your business).


If you have any other questions please contact me and I’d love to answer them for you.